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	<title>Munch Monster&#187; Super Bowl Archives  -Munch Monster</title>
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		<title>Pepsi Abandons Super Bowl</title>
		<link>http://munchmonster.com/main/pepsi-abandons-super-bowl.html</link>
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		<pubDate>Sat, 19 Dec 2009 06:41:13 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Food Entertainment]]></category>
		<category><![CDATA[Main]]></category>
		<category><![CDATA[ad campaign]]></category>
		<category><![CDATA[Pepsi]]></category>
		<category><![CDATA[Super Bowl]]></category>

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		<description><![CDATA[Pepsi Co has announced that after 23 years in the game they are no longer advertising during the Super Bowl.  The company announced yesterday that they have decided to abandon the broadcast juggernaut in order to focus on online marketing efforts.
The Super Bowl has long been the big-ticket commercial time on network television with [...]]]></description>
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